qualitative research studies…hire the local focus group facility to start making phone calls to their “database” of potential respondents. While technology has advanced and new/improved methods have emerged for conducting qualitative interviews, observing in realtime from any location, producing high quality audio/video, and analyzing/presenting results, the model for recruiting participants had remained unchanged…until now.
Accelerant Research offers an outstanding approach for recruiting quality participants in a timely and cost-effective fashion; and on a nationwide scale. We provide a one-stop shop for all study-related recruitment, logistics, and incentive mangement, which allows qualitative research consultants and end-clients to focus their efforts on study design and analysis.
Accelerant has developed a White Glove recruiting method, which embraces technology, speed, and scalability, but delivers well-vetted, verbose, high quality recruits. Accelerant’s recruiting services inclue:
- Applying the same rigorous quality control to all markets, nationwide
- Synching with agile delivery timelines
- No coaching/coaxing of participants in order to make them qualify…we deliver only genuinely-qualified recruits
- Customizing our approach, depending on methodology and audience…nothing cookie cutter
- Vetting participants to ensure seamless use of whatever new online/mobile research platform you are using
Good luck and safe travels.