Thursday, June 28, 2012

PhD Students at UNCC Share their Experiences Using BlogNog for Qualitative Research

Recently, our team had the pleasure of working with Katherine Frear and Samantha Paustian-Underdahl, PhD students in Organizational Science under the advising of Dr. Lisa Walker, Professor of Organizational Science at The University of North Carolina at Charlotte. They took advantage of our offer of free usage of our BlogNog qualitative research platform when used for academic purposes. Katherine shares their BlogNog experiences below:

BlogNog is a wonderful research tool! Last year, my colleagues and I won a research grant to study gender and career experiences. Our budget included funding for an online survey, followed by qualitative interviews with up to 100 participants. Once we received the funds, we had only nine months to carry out the full project from start to finish—an ambitious timeline for the goals we were trying to accomplish.

Fortunately, we had recently heard [Accelerant Research’s President] Paul Rubenstein speak about the time-saving benefits of using BlogNog for qualitative research. We reached out to him immediately and asked if we could use BlogNog for our research. Not only did he say yes, he also helped us tweak our study to get the most out of using BlogNog. Then he connected us with his staff who helped us get started and provided us with tremendous support every step of the way.

In the end, we met our deadline and collected even more data than I think we would have had we chosen to do face-to-face or phone interviews. We also received more candid and thorough responses than I expected. Best of all, we now have great results that we plan to publish in an academic journal in the coming months.

Looking back, we could not have exceeded our goals without using BlogNog. We are so grateful to have had the opportunity to use BlogNog for our research!”